Privacy Policy
Last Updated: September 19, 2022
Plum Tree Memory Care (“we”, “us” or “our”) provides patients and their families with high quality, compassionate dementia care education, training and services. The information contained in this Website (as defined below) is of a general nature and is provided for informational purposes. It is not intended to be, nor is it implied to be, medical advice and it should not be relied upon as a substitute for professional medical advice. It is important to consult a health care professional for medical advice to help you make informed decisions about your health and medical care.
This Privacy Policy, together with our Terms of Use, govern your relationship with the website located at http://www.plumtreememory.ca, including, if applicable the mobile version (collectively the “Website”). This policy applies whenever you visit or use the Website, regardless of how accessed and applies to all visitors and registered users.
By using or accessing the Website, you signify your agreement to be legally bound by our Privacy Policy and our Terms of Use (collectively, the “Agreement”). If you do not agree to the Privacy Policy or the Terms of Use, you should not access or otherwise use the Website. The Terms of Use and Privacy Policy apply to all visitors, registered users and others who access or use the Website.
We reserve the right, at our discretion, to change or modify this policy at any time. We may update this policy from time to time so we encourage you to periodically review the Website for the latest version. If you object to any changes we make, you should stop using the Website, otherwise you consent to these changes by continuing to use the Website.
Contents:
What information do we collect?
How do we use the information?
Disclosing your information
Security and safeguards
Retention of personal information
How to help us keep your personal information accurate and obtain access to it
Avoiding collection from children
How to contact us
What information do we collect?
Information you provide to us
If you register for an account, we collect information that you provide to us, including certain mandatory information such as your name and contact information. You may be asked to provide us with additional information, such as about your circumstances. We use this information to process and maintain your account request or facilitate the provision of other services you request from us.
Registered users of the Website must select a user name and password. We recommend you select a strong password that is different from those you use for other websites or applications. As a registered user, you are solely responsible for the security and all use (including unauthorized use) of your password, and shall take precautions to keep your password private to prevent any unauthorized use. You are prohibited from sharing or providing your password to any other person for any reason whatsoever. You must notify us immediately if you become aware of any breach of security or unauthorized use of your account. Neither Plum Tree Memory Care nor any other person or entity will be responsible for any losses, damages or consequences suffered due to careless or unauthorized use of a password.
Information automatically collected
We automatically collect information from your browser when you visit our Website. This information includes your IP address, browser type and language, access times, the content of any undeleted cookies that your browser previously accepted from us (see “Cookies” below), and the referring website address.
Cookies
When you visit our Website, we may assign your computer a “cookie” (a small, unique identifier text file) or series of cookies, to facilitate access to our site and to personalize your online experience. Through the use of a cookie, we also may automatically collect information about your online activity on our site, such as the web pages you visit, the links you click, and the searches you conduct on our site. Most browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies. If you choose to decline cookies, you may not be able to use some of the features offered on our Website. Most browsers allow you to customize your “Settings” so you may prevent your browser from accepting new cookies, or disable cookies altogether.
Other technologies
We may use standard Internet technology, such as pixel tags, web beacons and other similar technologies, to track your use of our site. A web beacon is a small file placed on a web page that allows a website to perform various tasks, including count users who have viewed that page or to access cookies. We also may receive an anonymous identification number if you come to our site from an online advertisement displayed on a third-party website. The information we obtain in this manner enables us to customize the services we offer our website visitors to deliver targeted advertisements and to measure the overall effectiveness of our online activities.
How do we use the information?
The information that we collect may be used in the following ways:
to deliver services to you,
to give notice of and/or resolve any problems should they arise in connection our services,
to better understand the needs and interests of our users,
to analyze the success of our services and Website,
to customize the content on our site for our customers current and future needs.
When you ask for help from our customer support team, we will collect and store the information you provide (generally your name, phone number and/or email address). We will store the communications you have with the customer support team and any information in those communications.
We may combine anonymous information and/or aggregate information we collect with additional anonymous information collected from other sources.
Disclosing your information
We may disclose information to uphold the law or as required by legal process, and in response to subpoenas, court orders, or other requests from law enforcement or third parties enforcing private rights or defending legal claims, or legal process, or to establish or exercise our legal rights or defend against legal claims. We may disclose information, if we believe it is necessary to investigate, prevent, or take action regarding suspected illegal activities or fraud, situations involving the physical safety of any person, violations of our Terms of Use, or otherwise in accordance with applicable law. We may transfer your personally identifiable information in connection with a bankruptcy proceeding or the sale, merger or change of control of Plum Tree Memory Care or the division responsible for the services with which your personally identifiable information is associated. If we are acquired by or merged with another company, we may transfer information about you to the extent the personal information is necessary to carry on the business or activity that was the object of the transaction. We will give notice to affected users before personal information is transferred or becomes subject to a different privacy policy.
Non-personally identifying information or aggregate information may be shared with any number of parties, provided that such information shall not specifically identify you. We may also use tracking information and other non-personally identifying information for the purposes described in this Privacy Policy or for any other business purposes permitted by law.
We do not sell or rent personal information to third parties. We may permit our vendors and subcontractors to access your personally identifiable information, but they are only permitted to do so in connection with performing services for us. They are not authorized by us to use the information for their own benefit.
Security and safeguards
Physical, technical, electronic and managerial procedures have been employed to safeguard the security and integrity of personal information collected through this Website; however, we cannot ensure or warrant the security of any information that you transmit to us as the internet is not a 100% secure environment. There is no guarantee that information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards. We strongly advise you not to communicate any confidential or sensitive information through any means of communication with other members.
Retention of personal information
Personal information is retained as long as reasonably necessary to deliver our services, to otherwise fulfill identified or apparent purposes, and for record-keeping. Personal information thereafter is destroyed, erased or anonymized.
We may retain your personal information even after you have stopped using the services if retention is reasonably necessary for back up or archival / audit purposes or and to comply with our legal obligations, meet regulatory requirements, resolve disputes between players, prevent fraud and abuse, or enforce this Privacy Policy and our
Terms of Use.
How to help us keep your personal information accurate and obtain access to it
Upon request, we will inform you of the existence, use and disclosure of personal information relating to you and give you access to that information, subject to any legal restrictions or rights of refusal.
You have the right to amend or correct the personal information that we hold about you, as appropriate
If you have requests, questions or comments relating to this Privacy Policy, please contact us at support@plumtreememory.ca
Avoiding collection from children
You must be 18 years of age to use the Website. We do not knowingly collect or maintain any personal information from children under the age of 13. If we are made aware that we have received such information, or any information in violation of our policy, we will use reasonable efforts to locate and remove that information from our records. No part of this website is designed with the purpose of attracting any person under the age of 13.
How to contact us
If you have a complaint about our handling of your personal information, you may contact our Privacy Officer by:
email at support@plumtreememory.ca
We will do our best to resolve any outstanding issues in a positive and cooperative spirit, and in a prompt manner.